Content and editorial production

Audience: Marketing / Comms

Goal: Run a content sprint or campaign end-to-end — from brief to publish — with agents handling drafting, feedback loops, and task tracking in one place.

Setup

• One Pod per campaign or content sprint (e.g. "Series B Launch Content")
• Members: content writers, designers, and the campaign lead
• Visibility: Restricted
• Files tab: attach the campaign brief and brand guidelines; link past content examples from Company Data
• Pod description: the campaign goal, target audience, and key messages — agents use this as writing context

Usage

Light — shared creative room, agent-assisted drafting

Create one task per deliverable (blog post, social copy, email, press release). Hit ▶ on a task: the agent drafts the piece using the brief and brand guidelines from the Files tab. Review and comment directly in the linked conversation; the agent iterates.

All drafts, feedback, and decisions are stored in the Pod. No version confusion, no lost feedback threads.

Medium — editorial calendar, structured review process

• Use a dedicated conversation as the editorial calendar: ask an agent to generate a publishing schedule from the campaign brief and track status in real time
• Set up a review workflow: when a draft task is marked done by the agent, a new "Review" task is automatically created and assigned to the campaign lead
• Schedule a weekly agent to post a content sprint status update: what's drafted, what's in review, what's published, and what's behind schedule

Heavy — fully automated content pipeline

• Agents generate first drafts for all deliverables at campaign kickoff, ready for human review from day one
• SEO and tone-of-voice checks are run automatically before a piece moves to the review task
• A publishing checklist agent runs when a task is marked done: it verifies the piece has been reviewed, formatted for the right channel, and scheduled before closing
• After publishing, a performance monitoring agent pulls engagement data and posts a 7-day and 30-day report into the Pod, feeding learnings back for the next sprint

Outcome

Briefing, drafting, review, and publishing are all tracked in one Pod. Agents do the heavy lifting on first drafts, humans focus on quality and strategy. Nothing falls through the cracks.